The UPLB Development Communicators’ Society (DCS), one of the student organizations of the College of Development Communication (CDC), marked its 50th Anniversary since it was founded in 1972. 

Themed GOLDEN HOUR: 50 Years of Dedication Camaraderie Service, the UPLB DCS’s anniversary celebration was held through a series of activities from March 20 to April 1 to highlight the society’s five decades of upholding Development Communication as a field of study and praxis.

Here is a recap of the activities the organization held during its month-long celebration:

UPLB DCS Exhibit Opening

Serving as the opening activity of the anniversary celebration, the UPLB DCS Exhibit featured the organization’s long history, most notable achievements, and stakeholder-driven activities. The exhibit was made available for public viewing in the hallways of CDC on March 20 to 24.

The DCS public service activities include the following:

  • iRead – a reading literacy awareness campaign;
  • The Voice – the official publication of the UPLB DSC;
  • Pillowtalk – an activity for Devcom freshies;
  • Communis – a DEVC 10 and 11 quiz contest;
  • Star in Carillon – a university-wide talent competition;
  • Soundwaves – a kick-off party for the finalists of Star in Carillon;
  • Panimulat – an activity promoting the importance of Devcom;
  • Making Waves – a national congress of Devcom students;
  • Tarabyangan – a community immersion program; and
  • Sulyap – a conference introducing the field of Devcom to high school students.

Mini Open Tambayan and Free Photocopy

Credits: Tanglaw

The organization conducted a Mini Open Tambayan and Free Photocopy on March 21-22 to offer free snacks, as well as photocopying and printing services to students for their school needs. 

Libreng Sakay

The UPLB DCS held the Libreng Sakay to offer a free mode of transportation for the community. The hired jeepney was deployed on March 22 from 1:00 PM to 3:00 PM. The public service aimed to give back to the Los Baños community that has been the organization’s home for the last five decades.

Libreng Kape

UPLB students lined up to get free cups of coffee during the organization’s Libreng Kape held on March 23. This also allowed UPLB DCS members to socialize with the attendees, providing them the opportunity to further introduce the organization and promote their anniversary activities.

Grand Open Tambayan

Credits: UP Photographers’ Society

The UPLB DCS hosted its Grand Open Tambayan on March 28 attended by students and other stakeholders of the university. It also showcased the talents of local artists, including the band Lynde, the UPLB Sandayaw Cultural Group, and Wyre Underground of UPLB.

UPLB DCS Alumni Homecoming

Credits: Martin Louise Tungol

On April 1, the UPLB DSC Grand Alumni Homecoming was held as a way to further solidify the camaraderie and networks between the resident members and alumni by allowing them to reminisce about their experiences in the last five decades as students and practitioners of Development Communication.

Leading the UPLB DCS during its golden anniversary is Primary Source Jamil Creado, as well as members of his executive committee, namely, Secondary Source Karen Jabez Bombase, Documentor Mella Mae Macasaet, Feedback Gatherer Prince Jade Manalad, Noisemaker Internal Leila Andrea Abella, Noisemaker External Sharmaine De La Cruz, and Editor-in-Chief Shaina Ariane Masangkay. 

The Ad Hoc Committee of the celeberation also included Logistics Committee Head Maria Izza Christiana Arce, Financial Committee Head Prince Jade Manalad, Externals Committee Head Janelle Louise Deducin, Alumni Relations Head Karen Jabez Bombase, Merchandise Committee Head Jacob Immanuel Gando, and Program Committee Head Hendrix Jan Philip Dulay.

The UPLB DCS is guided by two of CDC’s faculty members, namely Dr. Rosario V. Tatlonghari as senior adviser and Asst. Prof. Olga C. Lomboy as junior adviser. (Rudy P. Parel, Jr.)


Cover photo credits: UP Photographers’ Society