The College of Development Communication (CDC), through a team of academic staff led by Dean Maria Stella C. Tirol, was invited by the Department of Education (DepEd) to train its Region V (Bicol Region) and VI (Western Visayas) offices on strategic communication planning.
One team composed of Dean Tirol, Dr. Mildred O. Moscoso, and Asst. Prof. Olga C. Lomboy trained the Iloilo and Bacolod offices of Region VI on May 9-11 and May 16-18, respectively. Another team, composed of Dr. Trina Leah T. Mendoza, Asst. Prof. Ma. Terresita B. Osalla, and Mr. Miguel Victor T. Durian, trained the Region V offices on May 9-11.
The training was part of the Advancing Basic Education in the Philippines (ABC+) project implemented by Research Triangle Institute (RTI) International and funded by the United States Agency for International Development (USAID). The design of the training was also based on the Communication for Rural Development Framework of the Food and Agriculture Organization of the United Nations (FAO-UN).
It aimed to capacitate the offices in crafting communication strategies to engage the private sector to support DepEd’s Early Grade Learning (EGL) in the country, which has been severely affected by the COVID-19 pandemic. EGL includes students from Kindergarten to Grade 3.
The participants included School Governance Division (SGOD) chiefs, School Division Office (SDO) and Curriculum Implementation Division (CID) supervisors, and Senior Education Program Specialists (SEPS) (handling social mobilization and monitoring and evaluation projects) of the DepEd offices.
Strategic Communication Planning is one of the most highly requested training topics from CDC by various agencies. (Miguel Victor Durian)
Photos courtesy of ABC+.